At a prestigious watch exhibition, Bvlgari drew attention to its updated collection

At Baselworld 2019, Bvlgari unveiled a unique watch collection created to commemorate a memorable date in the history of the House.

During Baselworld 2019, Bvlgari House once again surpassed itself. For the fifth time in a row, the brand set a new world record thanks to the Octo Finissimo Chronograph GMT Automatic, the thinnest chronograph ever to have a record thickness of 3.3 mm.

The debut of the Serpenti Seduttori women's collection, which adorned the cult line, also took place at the exhibition. The new Serpenti Seduttori symbolizes a rethinking of the line through gold elements. The new collection has an exclusive design, which represents a new chapter in the world of Serpenti watches.

The new and unique Octo Grande Sonnerie collection will also debut at Baselworld 2019, created to mark the 25th anniversary of the first Grande Sonnerie Gerald Genta in 1994. The collection serves as a perfect complement to the Bvlgari Grande Sonnerie family. Since 1994, Bvlgari has introduced more than 90 hours of Grande Sonnerie, and 2019 promises to be the year Grande Sonnerie for the House.

Bvlgari’s latest designs show tribute to the unlimited creativity and unique brand heritage. Jean-Christophe Babin, CEO of Bvlgari, calls the combination of magnificent Italian design with the highest craftsmanship of Swiss engineering "the revolution of design and technology."

The presentation was attended by Bvlgari star friends: Shu Qi, Olivia Wilde, David Alexander Flynn, Matteo Bocelli, Jessica Jung, Georgia Surin, Gabriel Conesil, Carlo Sestini, Scott Schuman, Jennifer Walton and Ana Koppla.

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