The seminar was held in collaboration with renowned stylist and image consultant Rana Saab and EMEA Export Sales Director Alessandra Nathan. Together they acquainted the participants with the latest fashion trends. At the fashion show, new collections of the Spring-Summer 2013 season were demonstrated by such brands as Chloe, Valentino, Pucci, Ferragamo, Michael Kors, as well as international and regional designers George Hobeika, Kelly Wearslter, Fyodor Golan, Manish Arora, Amira Haroon, Khatoon and Alice Palmer. The Middle Eastern division of the American company Marchon specializes in the production and distribution of sun-protection optics of world and leading brands.